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Creating an Issue Prioritization Survey

An issue prioritization survey collects stakeholder ratings on how important each issue is to them. You build it in the Survey module, then add the results to a Stakeholder Analysis as a stakeholder group.

This survey type is for Stakeholder Analysis. Its results don't appear in a Double Materiality Assessment (DMA). To collect stakeholder evidence for a DMA, use a screening survey instead. See Creating a screening survey. 

Why this matters

  • Add your own stakeholders' priorities to the data-driven view in your Stakeholder Analysis
  • Reuse the issue mapping from your analysis, so respondents rate the same issues you report on
  • Brand the survey and adapt the wording to your company's language

How to create an issue prioritization survey

Step-by-step
  1. In the left-side menu, open Survey. The All surveys tab opens. 

  2. Click New survey.

    Screenshot 2026-09-27 at 5.49.17 PM

  3. In Type of survey, select the issue prioritization survey and the issue mapping used in your analysis.

    Screenshot 2026-09-27 at 5.50.40 PM

  4. Set up the rest of the survey:

    - General survey content: upload your logo, edit or translate the intro text, final page text and navigation buttons, and add your privacy policy link (required).
    - Respondent groupings: optionally collect each respondent's location or stakeholder role.
    - Survey questions: include one or two priority questions, tailor the wording, and add up to five open questions at the end.
    - Survey end details: the start and end dates appear here once you activate and end the survey.
    - Outbound email: send customized emails through Datamaran's servers, or send them yourself.
    - List of recipients: download the template, add each recipient's name and email (both required), and upload it. Remove any hyperlinks from the file first, as they cause upload errors. You can add recipients after activation.

  5. Click Save after each step.

  6. Click Preview to check the survey as respondents will see it.

  7. Click Activate.

  8. Send the survey. See Sending out your Datamaran survey.

Note: Once activated, the survey can't be edited.

Tracking and ending your survey
  1. Check progress on the All surveys tab: number of responses and response rate.
  2. To close the survey, click End Survey. You can reopen it later if needed.

For reminders, duplicating or reopening a survey, see Managing your survey in Datamaran.

Adding the results to your analysis

Download the results from the All surveys tab and upload them to your Stakeholder Analysis. See Integrating your survey results into your analysis.

Tip: To compare audiences in a Stakeholder Analysis, send a separate survey to each stakeholder group. Results upload as one data set, so groupings within one survey aren't split out automatically. 

Notes on how this feature is designed

  • Issue prioritization results don't appear on the Evidence panel tab in a DMA. Only screening surveys do.
  • The survey uses the issue mapping you select, so respondents see your issues, not Datamaran's full topic list.